Now that we are in the middle of Summer, it is common for many restaurants to offer promotional items. If your restaurant is looking to offer promotional services but could use some inspiration, you have come to the right place. Restaurants who participate in promotional avenues oftentimes see a spike in sales, popularity, and name recognition. Here are five promotional avenues your restaurant can try this Summer.
One aspect many people enjoy every Summer is trying new things. Add new seasonal desserts and drinks to your menu and see where that can take your restaurant. Many restaurant-goers have a hard time resisting desserts. A fair amount of people also enjoy trying new drinks every Summer.
If your restaurant is fortunate enough to have an outdoor patio, you should be taking advantage of it every week in the summertime. Dedicating a night to events such as sports watch parties, food, wine tasting, etc., will give your restaurant more buzz and attention.
If you have been to several restaurants this Summer, you may have noticed a sign or signs stating a special discount on food or beverages on a particular day. Word of mouth travels fast in regards to restaurants.
Along the lines of discounts and special offers are giveaways. Giveaways are a great way to quickly get on a customer’s good side. Giveaways are also easy to promote on social media.
Limited-Time menu offerings have proven to be a shrewd marketing strategy over the years. With certain menu items only being available for a short period of time, potential consumers are likely to be drawn into your restaurant if the limited-time option catches their eyes.
At Avery Restaurant Consulting, our team of experts can provide the restaurant expertise your restaurant seeks this Summer. With the restaurant business always being an ultra-competitive space, doing everything you can to stay ahead of your competitors is essential. Contact us to get started today!