The “most wonderful time of the year” is coming up, but as we all know, it’s going to look a little different this year due to COVID-19 limitations. Like with everything else thrown at us hospitality professionals this year, Avery Restaurant Consulting is still here to help you navigate successfully! If you start planning ahead and use these tips, your restaurant should make it through the holiday season just fine.
Because of COVID, many patrons who would typically dine out on the holidays are looking to pick up the same extravagant meals from their favorite spots to serve in their own homes. Consider offering pickup or even delivery services to make it easier for this demographic. Be sure to think ahead for packaging – You’ll want the meal to be perfectly executed from the time it leaves your kitchen to the time it is served in their home.
Your menu is of course the most important part of creating a successful holiday season. Be sure to include seasonal favorites, such as ham, pork roast, or turkey. Don’t skip on desserts or drinks either, and remember to offer things in bulk for those taking things to go – Look into your area’s liquor laws to see if you can offer spiked cider, eggnog, or other house drinks to go!
Just because you might have fewer diners does not mean it’s time to skip out on holiday decor! Make your business inviting for those looking to dine in or pick up. Diners will love the extra touch of a warm fireplace, Christmas tree, wreaths, mistletoe, and more to make the season feel as normal as possible. Those looking to order ahead will naturally have more trust in your holiday meals if you demonstrate enthusiasm for the season!
Just because fewer people are dining out this year does not mean they want to skip out on what you have to offer. The biggest key to success with any hospitality venture is to plan ahead. You’ll want to have a menu & order of operations planned out at least a few months ahead of time in order for things to run smoothly when the busy holiday weeks come. Start taking orders as soon as possible ahead of time so that you can plan out your supply according to demand.